The invention discloses a road text labeling position determination method and a device thereof. A set of shape points of a road are acquired, and a length of consecutive target shape points are obtained according to the position of the shape points in the shape point set of the road. The target shape points constitute a target road section to be text labeled that is used for labeling the road. The length of the target road section is not less than length of the text to be labeled of the road, and zigzag degree satisfies set zigzag conditions. In the target road section, a road section of thetext to be labeled for labeling the road is acquired as the labeling position of the text to be labeled of the road. By reasonably setting the zigzag conditions, it can be guaranteed that the labelingposition is at a flat road section, thus being convenient for text labeling. In addition, it is ensured that users can conveniently check labeled text.

Road text labeling position determination method and device thereof

Recent decades have brought tremendous advances in communication systems which have given rise to the global proliferation of smartphones and other mobile communication systems. A verification system implements technical solutions for verifying the delivery of messages transmitted by mobile communication systems and the processing of those messages.

Verification system for message delivery and processing

An advertising campaign may be carried out using moving outdoor advertising. Advertisers typically like to manage and track the success of their advertising campaigns. Aspects of the present application may be seen to assist with such management and tracking by providing impression analytics, location analytics, time analytics and frequency reports. Furthermore, aspects of the present application may be seen to provide an ability to augment a moving outdoor advertising campaign with a mobile device retargeting advertising campaign. Then, such metrics as return on investment, profit and gross profit may be tracked. In some aspects, Wi-Fi signals and Bluetooth signals may be collected from mobile devices that are in the range of a Moving Impression Analytics Tracking Device.

Management of moving outdoor advertising

An impression estimation system for estimating visual impressions of a plurality of vehicles configured with exterior graphic messaging. A mobile device application of each of a plurality of mobile devices associated with the plurality of vehicles generates vehicle mobility data. A computational platform includes a processor and program code which, when executed by the processor, causes the processor to, with respect to each vehicle of the plurality of vehicles: (i) identify, using the vehicle mobility data, one or more of the road segments in which the vehicle was present; (ii) estimate, using the traffic volume data, a number of potential visual impressions of the vehicle within the road segments; (iii) determine an estimated number of visual impressions; (iv) generate visual impression information based at least in part upon the estimated number of visual impressions; and (v) cause display of the visual impression information.

System and method for estimating visual impressions of vehicles configured with external graphic messaging

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System and method for estimating visual impressions of vehicles configured with external graphic messaging