Connotation

Abstract: This issue links the concept of social sustainability with suburbia. It emphasises the multi-disciplinary, yet, insufficiently defined character of ‘socially sustainable suburbia’ and engages in a cross-disciplinary dialogue in order to overcome the remaining, predominantly negative connotation of suburban development.

Abstract: Predicting tourist attraction engagement has gained much attention in the literature. However, the unique elements of tourist attractions that distinguish them from their competitors remain unclear. To fill this gap, this paper identifies the competitive advantages of tourist attractions using novel online review datasets and the sentiment analysis method, taking 18 tourist attractions in the Yangtze River Delta as examples. After identifying high-frequency words in positive tourist attraction reviews and categorizing the attractions into two types, this paper shows that the unique attributes of primary tourist attractions are associated with renown, authenticity, and unique and local landscape, and that intermediate tourist attractions are characterized by renown, authenticity, and unique cultural and historical connotation. Overall, the unique attributes of tourist attractions that make them desirable relate to renown, authenticity, local culture and scarcity. Unique selling point theory is used to explain these four typical characteristics of tourist attractions. This study contributes to theory on identifying unique characteristics by employing standardized and complex procedures. It also enhances understanding of the unique attributes of tourist attractions from a management perspective. The results illustrate how destination managers can develop the competitive advantage of tourist attractions.

Abstract: The impact of the COVID-19 pandemic on fresh food e-commerce has led to a loss of consumers, and “e-commerce temperature” is seen as an important means of alleviating consumer dissatisfaction and retaining consumers. To explore the connotation and effect of it, and to break through possible “comfort” bottlenecks, we used online reviews of the Jingdong fresh food platform as research data, mined the characteristics of “e-commerce temperature” with the help of the LDA topic model, and evaluated the mechanism of “e-commerce temperature” on consumer satisfaction during the pandemic by using quasi-natural experiments and Word2vec-based sentiment analysis. The results show that “e-commerce temperature” has five connotations of logistics commitment, humanized delivery, health pledge, pandemic perseverance, and consumer care, which can effectively mitigate the loss of consumer satisfaction. Interestingly, we found that the “e-commerce temperature” has a limited “comfort” effect. Additionally, further social network analysis shows that the bottleneck is mainly due to the consumers’ psychological gaps when comparing the usual e-commerce services, and cretailers can repair them through financial compensation and spiritual solace. The study explores e-commerce service quality at different pandemic stages with the help of text mining techniques, enriches the theory of e-commerce research, and alleviates the Hawthorne bias in traditional empirical studies. This study also provides a reference for e-retailers to improve service quality and respond to emergencies in a changing post-pandemic era.

Abstract: This bachelor thesis is focused on definitions of euphemisms, areas of use, relation between euphemisms and dysphemisms, effect of pejoration on euphemisms, possibilities of expressing euphemisms through figures of speech. The analytical part of this work is aimed at euphemisms used in economy and politics. In the analytical part, euphemisms from economic and political articles are analyzed according to a word class, meaning, figures of speech and a context.