Inteligência competitiva em organizações de serviços: uma revisão sistemática da literatura
Danielle Faust Cruz,Angela Yoshie Sakaya,Marcelo Gitirana Gomes Ferreira,Fernando Antonio Forcellini,Sara Joana Gadotti dos Anjos,Aline França de Abreu,Paulo Augusto Cauchick Miguel +6 more
TL;DR: In this article, the state of the art concerning the use of competitive intelligence in the services sector organizations, through research and analysis of articles found in major databases, is outlined. And the authors verified the existence of a gap related to prescriptive studies, focusing on investigations about the subject.
read more
Abstract: It is growing the importance of services sector in the global economy. Facing a global and dynamic market, characterized by fierce competition, Competitive Intelligence - CI can help services organizations in decision making process and in the conception of competitive advantages against competitors. This paper aims to outline the state of art concerning the use of competitive intelligence in the services sector organizations, through research and analysis of articles found in major databases. This is a theoretical study consisting of a systematic literature review including bibliometric and content analysis. Relevant publications were retrieved in the following data bases related to the subject: Web of Knowledge, Scopus, Ebsco, ScienceDirect, and Engineering Village. The results allow considering the importance of competitive intelligence for survival and competitiveness of services organizations. Finally, it was verified the existence of a gap related to prescriptive studies, focusing on investigations about the subject, being this type of study relevant to the area to reach maturity
read more
Chat with Paper
AI Agents for this Paper
Find similar papers on Google Scholar, PubMed and Arxiv
Write a critical review of this paper
Analyze citations of this paper to find unaddressed research gaps
Citations
Gestão estratégica em frigoríficos: aplicação da análise SWOT na etapa de armazenagem e expedição
Evelise Pereira Ferreira,Crislaine Gruber,Eugenio Andrés Díaz Merino,Giselle Schmidt Alves Díaz Merino,Lizandra Garcia Lupi Vergara +4 more
- 16 May 2019
TL;DR: In this article, a diagnostico essencial for a manutencao de uma empresa em um patamar competitivo, with the aim of propor solucoes for a etapa de armazenagem e expedicao of um frigorifico, was presented.
How Social Impact and innovation Have Been Related in the Academic Literature
Mary Fernanda de Sousa de Melo,Rodrigo Trotta Yaryd,Roberta de Castro Souza,Willerson Lucas Campos-Silva +3 more
TL;DR: In this paper, a systematic review of the literature on innovation and social impact is presented, which analyzes what subjects emerge when integrating "social impact" and "innovation" in the scientific literature.
Modelo de competitive intelligence (CI) competitive intelligence (CI) model
Hugo Araujo,Carlos Costa,Manuela Aparicio +2 more
- 01 Jun 2017
TL;DR: The different phases that compose the CI are presented, establishing a differentiation between various models, and a conceptual model, which integrates the various previous studies are presented.
O Processo de Implementação da Inteligência Competitiva em uma Organização de Serviços
I Afonso Rocha,Luma Louise Sousa Lopes +1 more
TL;DR: This qualitative study presents a detailed framework for implementing Competitive Intelligence (IC) in a small service organization, highlighting its effectiveness and potential to enhance market knowledge, strategy development, and trend anticipation.
1
O Processo de Implementação da Inteligência Competitiva em uma Organização de Serviços
Iasmin Rocha,Luma Louise Sousa Lopes +1 more
TL;DR: This qualitative study presents a detailed framework for implementing Competitive Intelligence (IC) in a small service organization, highlighting its effectiveness and potential to enhance market knowledge, strategy development, and trend anticipation.
References
•Book
Implanting strategic management
H. Igor Ansoff,Edward J. McDonnell +1 more
- 01 Jan 1984
TL;DR: In this paper, the authors present an integrated approach for bringing a corporation into the next century, giving special attention to managing technology, covering the key building blocks of strategic management and presents an approach to meeting the challenges of the 1990s and beyond.
Content-Analysis Research: An Examination of Applications with Directives for Improving Research Reliability and Objectivity
TL;DR: An empirical review and synthesis of published studies that have used content analysis methods is presented in this article, where the authors provide an empirical investigation of multiple dimensions of objectivity and reliability issues.
1.6K
Competitor Analysis and Interfirm Rivalry: Toward A Theoretical Integration
TL;DR: In this paper, the authors introduce two firm-specific, theory-based constructs: market commonality, developed from the literature on multiple-point competition, and resource similarity, derived from the resource-based theory of the firm.
1.3K
The TOWS matrix—A tool for situational analysis
TL;DR: In this article, the TOWS Matrix is introduced for matching the environmental threats and opportunities with the company's weaknesses and especially its strengths. But, the focus of this paper is not on the factors per se; rather, it is on identifying relationships between these factors and basing strategies on them.
1.1K
•Book
Service Operations Management
Neville D. Harris
- 01 Jun 1989
TL;DR: In this paper, the authors focus on the management of service operations, with an emphasis on cutting-edge quantitative techniques that can help services firms improve their operations, and discuss approaches to key managerial decisions such as waiting line management, facility location, facility layout, and others.
534