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Implanting strategic management
H. Igor Ansoff,Edward J. McDonnell +1 more
- 01 Jan 1984
TL;DR: In this paper, the authors present an integrated approach for bringing a corporation into the next century, giving special attention to managing technology, covering the key building blocks of strategic management and presents an approach to meeting the challenges of the 1990s and beyond.
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Abstract: Provides an integrated approach for bringing a corporation into the next century. Giving special attention to managing technology, the book covers the key building blocks of strategic management and presents an approach to meeting the challenges of the 1990s and beyond.
read more
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