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Content Analysis for the Social Sciences and Humanities
Ole R. Holsti
- 01 Jan 1969
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About: The article was published on 01 Jan 1969. and is currently open access. The article focuses on the topics: Digital humanities.
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Citations
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Creative Strategies in Viral Advertising: An Application of Taylor’s Six-Segment Message Strategy Wheel
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Analyzing Open-ended Questions by Means of Text Analysis Procedures
Roel Popping
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TL;DR: This text discusses a number of choices when a thematic text analysis is to be applied and starts with requirements to be posed of the open-ended questions themselves and sketches choices in the development of a code system.
Narcissistic rhetoric and crowdfunding performance: A social role theory perspective
TL;DR: In this paper, the authors developed a measure of narcissistic rhetoric, investigating its prevalence in a sample of 1863 crowdfunding campaigns and found that successful crowdfunding campaigns must balance narcissistic rhetoric with entrepreneurs' perceived social roles.
221