Journal Article10.1177/1525822X08317085
Comparing response rates from Web and mail surveys: A meta-analysis.
Tse-Hua Shih,Xitao Fan +1 more
1.2K
TL;DR: In this paper, a meta-analysis of thirty-nine study results published within the last ten years that directly compared Web and mail survey modes was conducted, showing that mail surveys have higher response rates than Web surveys in general.
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Abstract: This study meta-analyzes thirty-nine study results published within last ten years that directly compared Web and mail survey modes. Although considerable variation exists across the studies, the authors’ findings show that mail surveys have higher response rates than Web surveys in general. Two study features (i.e., population types and follow-up reminders) are shown to contribute statistically to the variation of response rate differences between Web and paper surveys in the comparative studies. College respondents appear to be more responsive to Web surveys, while some other respondents (e.g., medical doctors, school teachers, and general consumers) appear to prefer traditional mail surveys. Follow-up reminders appear to be less effective for Web survey respondents than for mail survey respondents. Other study features (i.e., implementation of random assignment of survey respondents, incentives, and publication year) are not statistically useful in accounting for the variation of response rate differences between Web and mail surveys.
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Citations
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References
Assessing response rates and nonresponse bias in web and paper surveys
TL;DR: This paper examined both response rates and nonresponse bias across four survey administration groups: paper-only, paper with web option, web only with response incentive, and web-only without response incentive.
1.5K
Factors affecting response rates to mailed questionnaires: A quantitative analysis of the published literature.
TL;DR: In this article, a causal model of the final response rate, including initial response, was presented to show that high response rates are achievable by manipulating the costs of responding and the perceived importance of both the research and the individual response.
1.1K
Mail Surveys and Response Rates: A Literature Review:
TL;DR: A review of empirical studies concerned with increasing response rates to mail questionnaires reveals the limited evidence upon which most widely accepted techniques are based as discussed by the authors, and the only techniques that are based on empirical studies are those based on statistical methods.
Web Survey Design and Administration
TL;DR: The overall implementation and outcome of the survey is discussed, the results of the imbedded design experiments are described, and they are described.
938
A Quantitative Review of Research Design Effects on Response Rates to Questionnaires
Julie Yu,Harris Cooper +1 more
TL;DR: A comprehensive literature review of techniques used to increase response rates to questionnaires was conducted and conclusions were based on arithmetic combination of 497 response rates found in 93 questionnaires.
848