Proceedings Article10.1145/1572532.1572538
A "nutrition label" for privacy
Patrick Gage Kelley,Joanna Bresee,Lorrie Faith Cranor,Robert W. Reeder +3 more
- 15 Jul 2009
- pp 4
TL;DR: The study results demonstrate that compared to existing natural language privacy policies, the proposed privacy label allows participants to find information more quickly and accurately, and provides a more enjoyable information seeking experience.
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Abstract: We used an iterative design process to develop a privacy label that presents to consumers the ways organizations collect, use, and share personal information. Many surveys have shown that consumers are concerned about online privacy, yet current mechanisms to present website privacy policies have not been successful. This research addresses the present gap in the communication and understanding of privacy policies, by creating an information design that improves the visual presentation and comprehensibility of privacy policies. Drawing from nutrition, warning, and energy labeling, as well as from the effort towards creating a standardized banking privacy notification, we present our process for constructing and refining a label tuned to privacy. This paper describes our design methodology; findings from two focus groups; and accuracy, timing, and likeability results from a laboratory study with 24 participants. Our study results demonstrate that compared to existing natural language privacy policies, the proposed privacy label allows participants to find information more quickly and accurately, and provides a more enjoyable information seeking experience.
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Citations
I Don’t Need an Expert! Making URL Phishing Features Human Comprehensible
Kholoud Althobaiti,Nicole Meng,Kami Vaniea +2 more
- 06 May 2021
TL;DR: In this article, the authors aim to make experts tools accessible to non-experts and assist general users in judging the safety of URLs by providing them with a usable report based on the information professionals use.
Privacy Enhancing Technologies: A Review
Yun Shen,Siani Pearson +1 more
- 01 Jan 2011
TL;DR: A brief survey of Privacy Enhancing Technologies (PETs) in recent years is conducted and it is shown how these may help address different types of privacy harm to employees, customers and, more generally, to the data subjects.
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•Proceedings Article
Regulators, mount up! analysis of privacy policies for mobile money services
Jasmine Bowers,Bradley Reaves,Imani N. Sherman,Patrick Traynor,Kevin R. B. Butler +4 more
- 12 Jul 2017
TL;DR: The first study of privacy policies in mobile money services is performed, evaluating policies from 54 services and comparing them to 50 policies from traditional financial institutions and finding that where policies do exist, they are often incomplete and difficult to read by their target customers.
Simplification of Privacy Disclosures: An Experimental Test
Omri Ben-Shahar,Adam S. Chilton +1 more
TL;DR: This paper conducted a survey on risky sexual behaviors while randomizing the format of the privacy disclosures provided to the respondents and found little or no change in respondents' comprehension of the disclosure; willingness to share personal information; and expectations about their rights.
‘There’s nothing really they can do with this information’: unpacking how users manage privacy boundaries for personal fitness information
TL;DR: Findings from survey and interview data regarding the benefits and drawbacks users perceive from using a fitness tracker are described, as well as how privacy concerns and behaviors map onto user strategies for managing privacy boundaries related to personal fitness information are described.
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