1. What is the aim of the study?
The aim of the study is to present a methodological framework to assess, in a quantitative way, how innovative technologies can respond to the needs of tourists and Transport Service Providers (TSP) involved in the digital ecosystem for door-to-door travel in Europe, making railways and public transport more attractive. The study assesses the needs of travelers belonging to different socio-demographic profiles and TSPs based on rail transport in a methodological way, addressing societal trends such as a reduction in Greenhouse Gas (GHG) emissions and road congestion. The concept of the attractiveness of rail and public transport depends on complex psychological factors from a scientific and technical perspective. The assessment methodology consolidates the concept of 'user profile' and the ability of the system to respond to needs and expectations, including sociodemographic-related aspects such as aging, reduced mobility, impairments, and other specific conditions. The effectiveness of IT solutions, adaptability of data to satisfying the requirements of both travelers and operators, equity of ITs deployed in society, and potential acceptance by the market and railway operators are considered in the assessment methodology introduced in this work. The methodology belongs to the framework developed in the first phase of the H2020 Shift2Rail IP4MaaS project, which sets six demo sites where this methodology will be applied in the second phase.
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2. What methodology was used for assessing the acceptability of new IT solutions in public transport, and what are its key features?
The methodology used for assessing the acceptability of new IT solutions in public transport combines several decision-making methodologies, including the Analytic Hierarchy Process (AHP), SWOT analysis, and risk management plan. It also incorporates qualitative research approaches, such as case studies and interviews, to gather insights from experts and real users. The methodology focuses on evaluating operational Key Performance Indicators (KPIs) and User Satisfaction Index (USI) to measure the benefits and satisfaction levels of users. It aims to provide a comprehensive and structured decision-making approach that reflects real-world conditions and ensures equal and fair opportunities for all users to access and use new technologies in public transport.
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3. What are Operational KPIs?
Operational KPIs are quantitative and objective indicators that measure the benefits of new IT services for specific TSPs and traveler profiles. They are automatically collected through the application of new technology in the field. Each KPI is measured in a specific unit and converted into a dimensionless KPI, with a value between 0 and 1, by dividing it by the maximum value measured for this KPI among all TSPs. A higher dimensionless value indicates better performance. KPIs are defined based on the technological capabilities of TSPs for integrating new IT services, and they are used to evaluate the effectiveness of different travel solutions and means of transport.
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4. What is the satisfaction index of travelers belonging to profile vector 'r' with the new IT service 'j' offered by TSP 'k'?
The satisfaction index of travelers belonging to profile vector 'r' with the new IT service 'j' offered by TSP 'k' is calculated as: USI Traveller rjk = m rjk w=1 n 1jk +n 2jk r v=1 Score question wv EQUATION where Score question wv is the score given to the question 'v' by the respondent 'w'; n 1jk is the number of questions applicable to all the profiles measuring satisfaction with the new IT service 'j' offered by the TSP 'k'; n 2jk r is the number of questions applicable only to profile 'r', measuring satisfaction with the IT service 'j' offered by the TSP 'k'; m rjk is the number of respondents to the USI questionnaire belonging to the profile 'r', measuring the satisfaction with the IT service 'j' offered by the TSP 'k'. The satisfaction index of a TSP 'k' regarding an IT service 'j' is calculated as: EQUATION where 'Score question' is the score given to the question number 'v' and 'n' is the number of questions in the USI questionnaire belonging to a specific IT service 'j' offered by the TSP 'k'; m rjk is the number of respondents to the USI questionnaire measuring the satisfaction with the IT service 'j' offered to the TSP 'k'. In both equations, a 5 is used to normalize and obtain a value between 0.2 and 1, because the answer to each question has a value between 1 (representing the minimum satisfaction) and 5 (representing the maximum satisfaction) [11] . Regarding the satisfaction level found in USI surveys, one of the options is N/A (not applicable).If the traveler or TSP has not tested a specific IT service, the 'Score question wv ' value from 'v = 1' to 'n 1jk + n 2jk r ' for the traveller or the 'Score question v ' value from 'v = 1' to 'n j ' for the TSP will be set as zero..
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