Youngjun Sung

TL;DR: In this paper, the authors identified the motivations that drive selfie-posting behavior and examined the roles of the selfie posting motivations and narcissism in predicting selfie posting behavior and found that the motivations of attention seeking, communication, and archiving as well as narcissism significantly predicted selfie posting intention while narcissism was the only significant predictor of selfie posting frequency.

TL;DR: In this article, the authors developed a theoretical framework for understanding the dimensions of luxury brand personality and a reliable and valid scale that measures these dimensions: excitement, sincerity, sophistication, professionalism, attractiveness, and materialism.

TL;DR: expression of true and actual self are significant determinants for using Snapchat as a primary SNS, whereas the expression of ideal self and greater privacy concerns are associated with active Instagram use.

TL;DR: It is indicated that individuals higher in narcissism are more likely to evaluate selfie-posting behavior favorably, be involved in the feedback provided by others, and be observant of other people's selfies.