Philipp Bode
1 Papers
8 Citations
Philipp Bode is an academic researcher. The author has an hindex of 1, co-authored 1 publications.
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Papers
•Posted Content
Concepts, challenges and market potential for online food retailing in Germany
Werner Delfmann,Sascha Albers,Ralph Müßig,Felix Becker,Finn K. Harung,Hannah Schöneseiffen,Vitaly Skirnevskiy,Mirko Warschun,Jens Rühle,Philipp Bode,Christian Kukwa,Niklas Vogelpohl +11 more
TL;DR: In this article, the authors identify the reasons for customers' hesitant approach to online retailing and identify strategic options for retailers to successfully operate in this promising segment of the retail industry, that will develop rapidly.
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