Marlene A. Pratt
Griffith University
21 Papers
63 Citations
Marlene A. Pratt is an academic researcher from Griffith University. The author has contributed to research in topics: Wine & Tourism. The author has an hindex of 8, co-authored 21 publications.
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Papers
Wine tourism research: a systematic review of 20 vintages from 1995 to 2014
TL;DR: This paper provided a review of 176 papers on wine tourism published between 1995 and 2014, highlighting research fields, wine regions studied, theory and methodologies used, journals and authors publi...
129
Predicting Wine Tourism Intention: Destination Image and Self-congruity
Marlene A. Pratt,Beverley Sparks +1 more
TL;DR: In this paper, an integrated structural model of destination factors and self-congruity was used to predict behavioral intentions for wine tourism in a survey of 696 respondents throughout Australia.
94
Online business simulations: authentic teamwork, learning outcomes, and satisfaction
Gui Lohmann,Marlene A. Pratt,Pierre Benckendorff,Paul Strickland,Paul N. Reynolds,Paul A Whitelaw +5 more
TL;DR: In this article, the authors investigate the use of online business simulations as a platform for fostering authentic team-based learning for undergraduate and postgraduate business students studying at seven institutions in Australia and Hong Kong.
How to win the consumer’s heart? Exploring appraisal determinants of consumer pre-consumption emotions
TL;DR: In this paper, the authors proposed a theoretical framework to explain consumer affect-driven behavior, and found that the elicitation of positive emotions beneficially guides consumer behavior in goal striving and novelty seeking.
71
Regional destination image perception of tourists within a winescape context
TL;DR: In this article, a wine region destination's image in the form of a winescape framework as perceived by visitors is conceptualized, and the winescape construct is identified within a framework of eight dimensions for a well-known US wine region.
57