Ellen Roemer
University of Bradford
15 Papers
65 Citations
Ellen Roemer is an academic researcher from University of Bradford. The author has contributed to research in topics: Customer retention & Customer lifetime value. The author has an hindex of 6, co-authored 13 publications. Previous affiliations of Ellen Roemer include University of Lisbon.
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Papers
HTMT2– an improved criterion for assessing discriminant validity in structural equation modeling
TL;DR: The HTMT2 is introduced as an improved version of the traditional HTMT and provides two advantages: the ease of its computation, since HT MT2 is only based on the indicator correlations, and the relaxed assumption of tau-equivalence.
A tutorial on the use of PLS path modeling in longitudinal studies
TL;DR: Academics and practitioners will benefit from this paper by receiving an overview of the different PLS path models in longitudinal studies and a decision-tree enables them to make a choice regarding the most appropriate model and suggests a sequence of complementary analyses.
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Managing commitments and flexibility by real options
Mario Rese,Ellen Roemer +1 more
TL;DR: In this paper, the authors propose a real options approach to manage the emergent trade-off between contractual commitments and flexibility in dynamic markets, where the value of a firm's flexibility to switch to a new trading partner is represented by a real switching option.
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Real options, resources and transaction costs: advancing the strategic theory of the firm
Nicolai J. Foss,Ellen Roemer +1 more
TL;DR: In this article, the authors integrate the complementary perspectives of ROT, the RBV and transaction cost economics in order to advance the strategic theory of the firm and simultaneously extend ROT by addressing issues in strategic management.
29
The dynamics of electric vehicle acceptance in corporate fleets: Evidence from Germany
Ellen Roemer,Jörg Henseler +1 more
TL;DR: In this paper , the authors extracted five main determinants from interviews with 16 experts to understand the drivers and barriers of acceptance of electric vehicles on the employee's level, based on a Grounded Theory approach.
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