Chih-Ling Liu
Lancaster University
10 Papers
23 Citations
Chih-Ling Liu is an academic researcher from Lancaster University. The author has contributed to research in topics: Psychology of self & Attachment theory. The author has an hindex of 4, co-authored 10 publications.
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Papers
How anticipated regret influences the effect of economic animosity on consumers' reactions towards a foreign product
TL;DR: In this article, regret theory was used to explain the negative effect of economic animosity on consumers' reactions towards a foreign product (i.e., product judgment and reluctant to buy).
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Strategy narratives and wellbeing challenges: the role of everyday self-presentation
TL;DR: In this article, a typology of wellbeing challenges and how consumers manage their everyday self-presentation to attain a sense of wellbeing was developed through the lens of consumption, which can be used to understand the link between self and everyday interactions.
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Men and their groomed body: Understanding personal grooming as both a discursive and embodied practice
TL;DR: In this paper, the embodied concerns that underpin men's personal grooming practices through which they experience their body as the "existential ground of culture and self" and manage their everyday bodily presentation are analyzed.
The Unspoken Truth: A Phenomenological Study of Changes in Women's Sense of Self and the Intimate Relationship with Cosmetics Consumption
Chih-Ling Liu,Debbie Isobel Keeling,Margaret K. Hogg +2 more
- 22 Nov 2012
TL;DR: In this paper, the authors investigate individuals' feelings, perceptions, and experiences of cosmetics consumption and identify the constellation of past-present-future relations that have underscored the individuals' intentions, motives and purposes, highlighting the intricacies of how the self changes on a daily basis.
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Using attachment theory to understand consumers' tensions between their sense of self and goal-pursuits in relationships
Chih-Ling Liu,Margaret K. Hogg +1 more
TL;DR: The authors explored the consumption deliberations that consumers undertake for self-presenting when faced with varying interpersonal encounters and found that attachment theory emerged as important in illuminating the tensions participants experienced in pursuing four types of goal-pursuit (intimacy, prevention, performance and authenticity).
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